Skye Wealth
Phil Thompson
Brand Identity / Website / Stationery
THE CHALLENGE
The prior business was outdated and Phil wanted a new business name and website that matched his Millennial customers. The new brand ‘Skye’ needed to be an Umbrella name so he could expand his offering in the future.
OUR SOLUTION
We started from the ground-up and landed on “Adulting”. Cover to protect your future. We married this with a relatable, caring voice that was easy going. The bright, joyous brand stands out in a marketplace full of ‘generic’ financial products. The tagline of “Priceless peace of mind” connects this straight talking, approachable brand to its Millennial target audience.
“Super wrapped the whole process. I love the feel of the new designs. It speaks to our clients much more.”
— Phil Thompson, Skye Wealth